Create Your Posters In 5 Simple Steps

Fascinating, artistic, and informative, posters are important materials commonly used for many reasons. They need to be eye-catching and informative. Posters are a common tool for promoting events and products and spreading information. These days, posters are used not only to pass or spread information. Modern posters are likewise used for reproductions of famous artworks and are more cost-efficient than having the original ones. 

History of Posters

For more than 200 years, people have used posters for various reasons. Most of the posters created are visually stimulating to catch the attention of anyone who sees it. Posters have been displayed publicly to inform people of political viewpoints, an invitation to certain events, or a marketing strategy to purchase a product or service. 

Posters today are based on those created during the mid-19th century when several separate but related changes occurred. During that period, the printing industry already perfected color lithography and made mass production possible. The censorship of public spaces in certain countries like France has been lifted, and advertisers have begun to market mass-produced consumer goods to a growing populace in urban areas. 

Eventually, after more than a hundred years, posters evolved when they were already recognized as a vital art form that attracted artists. Examples are Toulouse-Lautrec and Mucha, who are both theatrical and commercial designers. Art forms include Symbolism, Art Nouveau, and Art Deco. 

5 Steps to Create Your Poster

Posters can be used in different ways. These days, posters come in many interesting and creative designs that will serve their purpose. Not only are they used the conventional way, but posters can also accent your walls. 

Here are easy and amazing steps on how to create your posters:

1. Know the correct and appropriate size. Posters may have standard sizes, such as 11” x 17”, 16” x 20”, 18” x 24”, and 24” x 36”. However, you can still create the size of the poster that you want and it greatly depends on how you are going to use your poster. 
2. Design the layout of the poster. Viewers must be able to understand and grasp the message of the poster at first glance. Determine the right alignment and apply it to the headers, photos, text, and shapes. After that, these items must be unified and consolidated. With these, the poster and its elements will have coherence. It is also recommended that the text be at the center to create a sense of symmetry. 
3. Pick your choice of graphics. The good thing about posters is that a simple image can convey a message. In creating the poster’s design, remember that there should be a balance between text and images. In addition to these, they should also complement and blend. Larger posters must have an image that has the highest resolution. Otherwise, you will have a poor-quality poster. 
4. Make it colorful. Remember that the poster you are making needs to do this; the colors should be able to complement the photographs and the message. In color psychology, it has been documented that different colors can already convey a message. For instance, green can be translated to freshness and the natural environment. It is recommended that the use of colors be limited. If the poster is bombarded with colors, it may be a distraction to the real message of the poster.
5. The text to be added. Keep in mind that there is beauty in simplicity. As such, maintain the simplicity of the headers and titles. The headers must have a larger font size to show the viewers which one to first look at. Do not forget the contrasts in the sizes of the fonts, style, and color. These elements are the ones that catch the attention of the viewers. Do remember not to use more than two faces in a document. Keep the message straightforward so your audience will immediately know what the poster is about.